Some A/B testing tools slow down both experiences, invalidating the test! On Edgio AppOps, you can execute traffic splits at the edge for sub-second loads, compare versions, and determine which performs best.
Easily deploy new features or a whole new website with full control over blue-green or canary environments. Traffic splitting lets you create rules to allocate old vs. new to suit your needs.
A branch can receive some or all of the traffic for a given domain. Easily route traffic via probabilistic split (e.g., 50/50), or based on any route or cookie value (e.g., delivering first-time visitors a different experience).
To effectively A/B test performance optimizations you need both a RUM measurement tool and split testing at the edge. Edgio AppOps provides both faster and more precise testing.
Run edge routes to your new experience and legacy frontend, and specify which backend each should fetch data from for a seamless migration.
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