Edgio AppOpsEdgio DeliveryEdgio StreamingContact SalesContact SupportResourcesInvestorsCareersDeliveryApp EdgeEdgeJS (CDN-as-code)ObservabilityTraffic SplittingGlobal CDNFull-Stack EnvironmentsFeature ManagementBranch PreviewPredictive PrefetchServerless ComputeGraphQL CachingImage OptimizationApp PlatformWeb Application FrameworksIterative MigrationApp SecurityWAF, DDoS, Bot Management and API ProtectionDevelop fasterRelease with confidenceRun sub-second sitesProtect your appSimplify, save and evolveSecurityStreamingExpert ServicesEdge Cache for ISPsAccelerated DevelopmentInstant Page LoadsNext-Gen Web CDNGlobal CDNWeb SecurityDocsContact SalesApp EdgeApp PlatformApp SecurityBranch PreviewEdgeJSFeature ManagementFull-stack EnvironmentsGlobal CDNGraphQL CachingImage OptimizationIterative MigrationObservabilityPredictive PrefetchServerless ComputeTraffic SplittingWAF, DDoS, Bot ManagementWeb Application FrameworksDeliveryStreamingSupportResource CenterBlogDeveloper DocsChangelogForumAboutLeadership TeamCareersInvestorsNewsroomContact UsTerms of ServicePrivacy PolicyAcceptable Use PolicyData and Protection AddendumInvoice MethodologiesPrivacy ShieldWebsite Disclaimer
Case Study

BubbleUp

Print Article

Original source: Limelight Networks

Challenge:

Pushing the Limits of Technology to Reach a Global Audience.

Solution:

BubbleUp’s Solution: Limelight's solution for Media and Broadcasters – Limelight's Content Delivery, Storage, and Video services.

‘Searching For My Lost Shaker of Salt’ with Limelight’s Broadcast Quality Solution

An avid musician and seasoned technology executive, Coleman Sisson, the CEO of BubbleUp created his company to fill a void in the music industry. His vision: create a destination for fans where they could join fan clubs, download music, purchase CD’s, tickets or t-shirts all in one transaction. Today BubbleUp has deployed over 500 websites including Jimmy Buffett’s Radio Margaritaville and Margaritaville TV.

Website

https://www.bubbleup.net/

Industry

Media & Entertainment

A few years before Sisson began BubbleUp he created Radio Margaritaville. It began as an internet-only radio station where Jimmy Buffett fans could listen to live concerts, previous concerts, or the entire collection of songs. In 2001, the early live streaming pioneer sought a reliable CDN to stream Radio Margaritaville – and turned to Limelight.

Fast forward a few years and Margaritaville TV was created – a place where fans could watch the live streaming of concerts.

“Limelight makes sure video is delivered in a reliable manner and with high quality. They help me when I’m breaking into new areas. They are a good partner when I want to push the limits of technology.”

Coleman Sisson, BubbleUp - CEO

BubbleUp’s Challenge: Pushing the Limits of Technology to Reach a Global Audience

With the expansion of Margaritaville TV, BubbleUp needed a technology vendor who could accommodate:

Tremendous growth

With more content, larger files, and fans worldwide traffic has increased significantly.

Streaming to multiple devices

Fans may not be able to travel to each concert, but they do expect each concert to be viewable on any device at any time.

On-demand viewing on multiple devices

Each song, concert or featured video must be broadcast quality.

The ability to monitor usage

In the music industry, it's critical to track usage for rights management and royalties

BubbleUp’s Solution: Limelight's solution for Media and Broadcasters – Limelight's Content Delivery, Storage and Video services

Coleman Sisson chose Limelight for a brand name CDN, coupled with a video platform and storage for global reach, broadcast quality, and several other reasons including:

Scale

Limelight provides a content delivery platform that can scale to meet even unpredictable traffic demands during a live concert.

Multi-device distribution

Margaritaville fans benefit from the consistent delivery of content to them anywhere in the world, and on any device.

Important insights

With detailed analytics, BubbleUp is able to track usage and gain valuable insights such as how long people view videos and adjust content accordingly.

Reliable streams

Cloud Storage can ingest and stage content locally to ensure high availability and increase the speed of delivery.

Customer service

Because the music never stops neither does Limelight’s customer service which is available around the clock.

***The whole is greater than the sum of our parts. Many of our client case studies and products were originally part of Limelight, Layer0 or Edgecast. Limelight acquired Layer 0 then Edgecast to become Edgio, the complete platform you have today, so we’ve aggregated those case studies in a single library.

Related Articles
Case Study: Premier League Football Club

Learn how we helped Premier League Football Clubs solve challenges of improving performance and quality of experience to grow fan base with its CDN video solutions.

Case Study: Yahoo

Yahoo is a household name that millions of people rely on for their daily dose of news and entertainment. To stay relevant, they needed a powerful digital streaming solution. Edgecast (now Edgio) Streaming helped Yahoo create a streaming channel that went live on Roku in less than a month.

Case Study: Cliplister

Cliplister participates in our partner reseller program to give e-commerce clients a one-stop-shop for all content delivery needs.

Explore Edgio Solutions

Get the information you need. When you’re ready, chat with us, get an assessment or start your free trial.