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Todd Hinders

Todd Hinders assumed the role of Edgio CEO in early 2024, having previously served as the company’s Chief Revenue Officer since 2023. With more than 25 years of executive leadership experience, Todd is widely recognized for his talent in recruiting, building, and leading high-performing teams. His extensive background includes driving revenue and fostering the growth of technology businesses in diverse sectors such as SaaS, video streaming, CDN, and digital media for both startup and hyperscale businesses alike.

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새해를 맞이하고 CEO로서의 첫 달을 맞이하면서 2023년을 되돌아보면서 2024년이 Edgio와 업계 전반에 걸친 잠재력을 포용할 적절한 시기입니다. 저는 2023년에 우리가 함께 직면한 도전 과제를 통해 Edgio 팀 전체와 소중한 이해 관계자들에게 그들의 지원에 진심으로 감사를 표하는 것부터 시작하고 싶습니다. 우리는 한 해 동안 회사의 탄력성을 시험하는 예기치 못한 장애물에 직면해 힘든 해를 보냈다고 말할 수 있습니다. 그리고 제품 제공, 고객, 문화 및 잠재 고객 측면에서 우리가 더 강해졌다고 말할 수 있어서 기쁩니다.

2021년 상용 CDN 사업에서 에지 기반 솔루션 제공업체로 전환하려는 전략과 미션에 대해 상당한 진전을 이루었습니다. 우리는 Uplynk 플랫폼을 계속 두 배로 축소했으며 50,000 라이브 이벤트 이상을 지원하고 수십만 개의 VOD 자산을 관리하며 수천만 개의 서버 측 광고를 배포하는 것을 자랑스럽게 생각합니다. CMAF, ATSC3, VP9 및 향상된 AI 메타데이터 기능을 핵심 플랫폼에 발표했습니다. 이를 통해 우리는 ISV 및 글로벌 SI로 구성된 미디어 에코시스템을 구축함으로써 매니지드 서비스 역량을 확장하고 시장 범위를 확대했습니다. Uplynk는 동급 최강의 방송 워크플로우에서 엔드 투 엔드 매니지드 서비스이자 기본 플랫폼이 될 수 있는 일종의 기능입니다.

또한 애플리케이션 제품군의 v7도 출시했습니다. 이 플랫폼은 DevSecOps 워크플로우를 간소화하고 보안 제품군의 단계적 기능을 제공하며, 출시로 긍정적인 언론 보도와 엄청난 고객 관심을 얻었습니다. Akamai는 애플리케이션 및 보안 솔루션과 함께 모든 기능을 사용할 수 있는 CDN을 제공하는 번들 가격 책정 을 출시하면서 현상 유지를 방해했습니다. 따라서 고객은 DDoS 공격을 당해도 불이익을 받지 않습니다. 우리는 Frost & Sullivan 고객 가치 상 및 사이버 보안 획기적인 상 에서 “올해의 전체 웹 보안 솔루션” 상을 포함하여 여러 업계의 수상 및 분석가의 인정을 받은 새로운 성장 지향적 애플리케이션 및 보안 솔루션을 도입했습니다.

우리의 자존심과 웹 사이트에 대한 상은 훌륭하지만 고객이 가치를 보지 못하면 큰 의미가 없습니다. 다행히도 우리는 고객이 그렇다고 믿습니다. 3분기에는 애플리케이션 파이프라인이 80% 가까이 확장되었고 이탈률은 1% 미만으로 감소했습니다. 또한 Secure Medical과 같이 경쟁력 있는 CDN 제품에서 Edgio로 전환한 신규 고객을 포함해 신규 고객도 발표했습니다. 이러한 고객 성공 사례의 다양성과 범위는 당사의 역량의 폭과 성능, 운영 효율성 및 보안을 명확히 개선할 수 있는 능력에 직접적으로 기인합니다. 이 모든 것은 4 월에 응용 프로그램 v7의 출시에 의해 가능 합니다.

2024년을 바라보며

2024년은 새해입니다. 도전이 없이는 그럴 수 없을 것이라 확신하지만, 저는 이 팀과 회사, 그리고 우리가 시장에 내놓는 가치에 자신감을 가지고 있습니다. Uplynk를 통해 대규모 라이브 이벤트를 성공적으로 진행한 결과, 한 고객사의 최근 대학 미식축구 경기를 백만 명 이상의 동시 시청자에게 문제 없이 스트리밍하는 등 인상적인 성공을 거두었습니다. 보안 팀은 크리스마스 다음날 가장 큰 통신 고객 중 한 명에 대한 공격을 식별한 지 몇 분 만에 성공적으로 저지했습니다. Akamai의 WAF(Web Application Firewall) 솔루션은 12월에만 23억 개의 블록을 담당했습니다.

매니지드 서비스 역량을 확장하고 업링크 모듈화의 폭을 계속 발전시켜 나감에 따라 매출 믹스에서 미디어가 점차 중요한 역할을 할 것으로 기대합니다. 일부 고객은 일상적인 작업의 대부분을 관리하기를 원하고, 다른 고객은 기존 아키텍처 내에서 플랫폼의 구성 요소가 작동하기를 원합니다. 따라서 현재 가장 인기 있는 인코딩 공급업체와 통합하여 CMS 및 플레이어 파트너 에코시스템을 구축하고 있으며, SSAI/매니페스트 조작 및 재생 기능을 독립형 제품으로 제공하는 데 많은 투자를 하고 있습니다. 이러한 노력만으로도 우리의 시장이 3배가 될 것이며 글로벌 네트워크 활용을 최적화하는 데 도움이 될 것입니다.

우리는 2024년에 보안 및 위협 인텔리전스 팀이 더 많은 발전을 이룰 것으로 기대합니다. 앞으로도 애플리케이션 개발 환경에 새로운 보안 기능을 적극적으로 추가하여 특히 위협 인텔리전스 서비스 및 오퍼링을 통해 DevSecOps를 목표로 삼을 것입니다. SOC는 이미 분산된 엣지 프레즌스를 사용하여 전 세계의 악의적 행위자 탐지를 기반으로 예측 보안 경고를 생성하고 있습니다. 간단히 말해서, 우리는 누구보다 신속하게 위협에 대해 고객에게 경고합니다.

마지막으로, 저는 Edgio의 비전과 콘텐츠 전송 가속화, 보안 강화, 궁극적으로 고객의 전반적인 매출 및 비즈니스 가치 증대에 대한 당사의 약속을 믿습니다. 2024년 성공할 수 있기를 기대합니다.