STAY ONE STEP AHEAD WITH DATA AND ANALYTICS
Drive Performance For Your Streaming Media Business
Gain the actionable insights you need
Knowledge will take you far. It’s one thing to have observability into your delivery to ensure every user is receiving a great experience. It’s another to have insights into what’s working and what’s not in terms of monetization and engagement, and continually dial in better performance in critical areas beyond delivery.
Learn About Edgio’s Uplynk
Why Edgio Uplynk
Manage your streaming service end-to-end
In one simple, powerful environment, your team can ingest, encode, manage, monetize, secure, distribute, and monitor your streaming services — and deliver broadcast quality at global scale.
Ingest
Streamlines ingest for live and VOD content, offering cloud and on-premises solutions with superior video quality and efficient workflow integration.
Personalize
Enhance viewer engagement with Smartplay’s personalized experiences, attracting top advertisers and deepening engagement
Encode
Flexible encoding caters to VOD and live channels, ensuring optimal playback on diverse devices and bandwidth conditions.
Manage
Efficiently manage streaming with Uplynk: full control for live, VOD, and linear content, simplifying content curation.
Monetize
Maximize earnings with Uplynk’s versatile monetization tools, including server-side ad insertion and subscription models.
Publish
Maximize reach with Edgio: publish high-quality, personalized streams on any platform, backed by powerful CDNs.
Optimize
Ensure top-quality streaming and maximize returns with Edgio’s comprehensive analytics and real-time data insights.
What is it?
The Edgio Uplynk platform offers a comprehensive set of services to help broadcasters, over-the-top (OTT) providers and content owners reach a new generation of online video viewers. Uplynk makes it easy to prepare, deliver, display and monetize your video content, whether it is a live event, linear channel or an on-demand asset.
Streamline your streaming workflows with Uplynk’s advanced ingest capabilities
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Reduce churn and increase user satisfaction: get the insights into quality of service and quality of experience you need to keep customers happy and coming back for more.
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Maximize revenue potential: ad performance is now a matter of personalization, insights into what’s working and what’s not, and further insights driven by data insights.
How Uplynk Optimization Works
To ensure consistent quality, troubleshoot, and constantly improve, it’s important for your team to have the information you need. Here’s how Uplynk helps.
Analytics Portal
The analytics portal provides reporting across the entire platform.
Ad Data
Troubleshoot ad experiences by providing your technical teams with comprehensive ad insertion data to analyze end-to-end ad experiences, errors, timeouts, and tracking issues for each and every viewer transaction.
Ad Analytics
Ad revenue grows dramatically when it’s science, not just art. That means information about engagement, what’s working, what’s not, at an individual level. That’s what Uplynk provides. Your team can glean transaction-level transparency down to individual viewers. Optimize ad delivery and improve the overall viewer experience with ad insertion reports that provide insight into the environment, device and demand partner.
Real-time Stats
Retrieve real-time data on playback requests, concurrent sessions, latency for manifest and ad requests, total missing content or ad slate, and authentication failures.
Session Statistics
Our platform collects massive amounts of granular data to help troubleshoot and optimize end-to-end viewing experiences.
Session Logs
The logs from Uplynk are easily consumed by external sources to create single sources of truth across ecosystems. Viewing session data is collected and delivered to your Amazon S3 bucket including slicing, DRM, ad activity, and the associated channel, live event or asset.
