GigaOM Radar Edge Platform Leader & Outperformer 2024 | 
Why builder velocity matters (hint: it’s money)
Builder velocity is strongly correlated with both company revenue and cost savings. Higher productivity is always reflected on the cost side of the balance sheet, but what about the impact on the income side of the balance sheet? Is there any correlation? Global management consulting firm McKinsey&Company decided to find out. The results were stunning. Companies’ revenue growth is up to five times higher if they have top-tier developer velocity.
By looking at the revenue and deployments to production in the Software, Financial Services, Retail, Automotive and Manufacturing verticals, McKinsey’s study found that companies in the top quartile of the developer velocity index (DVI) outperform others in the market by 4-5x.
As ‘software eats the world’, the speed at which you ship updates determines whether you will sink or swim in the market.
What’s holding back web builder velocity?
Over the last 10 years, AWS (Amazon Web Services) has completely transformed how we buy and use software and hardware infrastructure. They and competitors have created thousands of point services — cloud primitives — such as compute and storage. These services have become the hammers and nails that teams have had to assemble and maintain in order to build web applications.
Unfortunately, in too many cases the effort has grown out of control. Organizations have gathered entire teams of scarce, expensive talent. And too often, the bulk of their resources are now spent simply keeping the application operating at scale. Many teams are bogged down with non-functional requirements (NFRs) such as interoperability, reliability, scalability and the other ‘itys’. Many spend more time on NFRs than on improving the app itself.
Today, over 20 ‘cloud primitives’ are typically required to deploy a modern web app. Many enterprises use at least three vendors across cloud infrastructure, CDN, security, observability, and continuous integration / continuous deployment. Here’s an example of the components that must be assembled for a web application:
Turbocharge developer velocity
The good news is that there’s a better way to build, manage, debug, and update your apps and APIs. Teams can harness the power of those 20+ cloud primitives with a single platform. Focus is shifted from the complex plumbing to efficient optimization, leading to faster and more reliable releases. This is all thanks to a rapidly growing movement called AppOps, also known as Jamstack platforms. AppOps is disrupting the traditional CDN market; the CDN and edge computing can now be a simple feature within a much larger offering, much like the digital camera became a feature within smartphones after the iPhone launched. Layer0 by Limelight is a builder-friendly AppOps platform that lets teams focus on improving their apps without distraction, while running on one of the world’s largest and highest-performance proprietary global networks. This platform stands out above the rest based on five core benefits, including the ability to deploy quickly, integrate security, release with confidence, evolve toward a microservice architecture, and save money.Amazing Developer Experience
Teams on Layer0 release up to twice as fast as ordinary teams with built in productivity tools, including pages that shows at-a-glance opportunities to improve performance and JavaScript-configurable CDN Managing the edge is simplified with EdgeJS, a JavaScript-based, performant, declarative, and framework agnostic edge configuration language. EdgeJS can be embedded within the frontend application and because it’s declarative – developers only have to describe their goals rather than having to write out all the logic. This makes it easy to use and maintain. Layer0 teams are able to test, review, and version control their edge logic throughout the development process. This means teams can develop against the edge locally and ensure high cache hit rates for dynamic data that’s tied to the application code.Dashboard
Layer0 Overview Screen
Layer0’s overview screen that summarizes the health of your project at a glance including Core Web Vitals, traffic, errors, cache hit rate, prefetching statistics, and recent activity.
Tooltips are synchronized across graphs on the same screen, making it easier to correlate information across multiple metrics. For example, when hovering over your cache hit rate graph in the Overview tab, you’ll also get the tooltip for the same date in the traffic graph.
Real User Monitoring (RUM)
Google ranks websites in search based in part on a set of performance metrics called Core Web Vitals, a set of metrics that has a huge impact on user experience. With Layer0’s RUM Analytics, you can understand the impact of your site changes in minutes, instead of waiting days or weeks in Google Search Console or Page Speed Insights.
There are charts that show page views, distribution, and RUM events over time, so you can tell what happened last week and how to make that fix, or what you were doing well some few months ago, and how to approach potential Core Web Vitals threats.You can see trends over time and distributions.
Caching cockpit
View your overall cache hit rate (CHR) for all routes, how CHRs are affected by deployments, and cache purge history. Easily purge the cache by path, surrogate key, or group. Perhaps the most powerful tool is the ability to see CHR by route, alongside traffic, CPU, memory, prefetch hit rate, and more. Unlike traditional CDNS that show every URL that’s ever hit your site, Layer0 integrates with your code base and is route aware, making it easy to see routes that need improvement. This is extremely useful for top performing sites that want to achieve subsecond speeds.
Percentage of High Velocity Teams
These are just a few of the performance tools on the platform. Together, teams are releasing twice as fast as they were before. John Beadles, Lead Web Developer at TurnKey Vacation Rentals shared, “Layer0 upped our [release] cadence by at least 2x, maybe more.”
And remember: companies’ revenue growth is up to five times higher if they have top-tier developer velocity.
Powerful web security
Developers no longer need to manually integrate security into the edge logic. Quickly deploy DDoS, WAF, and Bot management solutions natively into your workflow on Layer0.
WAF
Web application firewall with managed rulesets that filter and protect against common and emerging exploits, such as OWASP Top 10 vulnerabilities, Log4J threats, PHP object injection, SQL injections and others.
Bot Management
Detect and manage a wide variety of bots that query their applications and consume valuable resources. Whether they are SEO, search engines, bad data centers, social media, or scraping bots – you have the ability to flag those and stop them if the bot traffic is unwanted.
DDoS Protection
Layer0 is on Limelight’s high-bandwidth, globally distributed, always-on network, built to inspect and repel a wide variety of network layer DDoS attacks, keeping your resources healthy and protected in real time.
Reliable releases
Productivity, performance, and protection would not be complete if devops teams were not able to release with confidence. Layer0 includes a powerful traffic splitting and feature management tool that runs at the edge with:
- Point-and-click traffic routing and splitting at the edge — so much easier to use than those tools within traditional CDNs that have no understanding of your application code
- Canary and blue/green deploys let you safely push updates
- Feature flags (aka dark features) with a lot more coming in the roadmap
- A/B testing at the edge that doesn’t slow down your website that integrates with all the leading experimentation platforms
These are ‘full stack’ variations that include the browser code, edge code, and cloud serverless code in one atomic package — your DevOps team members know with confidence that your customers are getting exactly what you intended.
Evolve toward microservices and headless
To quickly gain speed, flexibility and agility, customers can easily move to a headless architecture on Layer0, decoupling the frontend presentation layer from the backend logic through APIs.
In this Case Study, Kate Spade (Tapestry) used Layer0 to incrementally migrate to a new version of Salesforce Commerce Cloud.
Simplify and save money
Instead of buying disparate tools you need to cobble together, you can now get the business outcomes you want with a simpler, lower-cost approach. Here’s a view that compares costs of the two approaches:
With Layer0 you can achieve better outcomes at lower cost. Your builder team can stop worrying about the plumbing, and focus their attention on the innovations that will set your solution apart from the competition.
Bonus: Deliver a faster web experience
As if doubling your builder team velocity isn’t enough, you can also deliver dramatically faster web experiences. Layer0 by Limelight is the most programmable and fastest web application CDN and edge platform in the world. Developers can control innovative performance features like caching of dynamic data (not just static content) and predictive prefetching into the visitor’s device. More on that in a future article!
